Original, modern & stylish- 3 words that best describe the new G-Start Raw store, which just opened its door in the infamous Carrefour Laval. Offering a wide array of denim & functional street wear, the brand is co-owned by Pharrell Williams who is implicated in the brand from various aspects, including creative. To celebrate the grand opening, G-Star Raw hosted a media event and partnered up with Montreal artist Whatisadam to put an original spin on denim jackets made from recycled materials fished out of the ocean. We chose the design and Whatisadam, an extremely talented street artist,printed it on the back of the jacket and put his own spin on it with fun details and personally signed each jacket. This is one of my favourite pieces of clothing ever and probably the most orifginal! Check out the store, it’s worth a look!



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